Services
Overview
Our high-impact sales performance engagements help B2B companies achieve repeatable revenue faster and without costly missteps and delays. Our quick-hitting approach is designed to generate immediate results, frequently resulting in a payback period measured in weeks instead of years.
Tailwind has the experience and resources to assist our clients in improving all aspects of sales performance; however, our most common engagements can be categorized as follows:
Tailwind Performance Profile (TPP)
The TPP is a high-impact diagnostic engagement that quickly identifies sales process bottlenecks and makes recommendations to resolve them. Central to the engagement is the collection of customer-specific Key Performance Indicators (KPI’s) which are vetted and compared to established industry norms. The TPP process allows our clients to better understand their unique sales funnel and to evaluate how their results compare to other best-practice sales organizations. more >
Selecting and Implementing Automated Sales Tools
The market for today’s technology products has changed dramatically. Traditional labor-intensive sales methods such as cold-call prospecting and direct mail follow-up are outdated and inefficient despite their continued widespread use. Modern sales strategies and tools must be employed to achieve maximum sales productivity. more >
Investor Due Diligence
Our extensive research into sales best-practices has provided us a framework to quickly evaluate business plans and sales interest. We work closely with venture capital and private equity firms to provide third-party validation of revenue scalability, channel alternatives, buyer interest and sales plan substantiation. more >
Team Building and Sales Mentoring
One of our core strengths is our ability to rapidly ramp sales teams. Our extensive personal network, in combination with our partner search firms, allows us to source top-quartile talent much faster than client companies can typically achieve on their own. more >
Customized Performance Improvement Engagements
Since each of our customers is unique in terms of problem, opportunity and priority, we customize engagements to implement recommendations made in the TPP. These engagements vary in scope and duration and are individualized to each client. more >
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