Salesforce.com Design & Implementation
Tailwind has extensive experience with a wide range of innovative sales & marketing automation tools.
However, our primary focus is on those tools that seamlessly integrate with Salesforce.com. Our clients use us to identify how these tools can improve their sales and marketing results, to recommend and select vendors, and to ensure best practices design and implementation.
There are numerous Salesforce.com process design decisions that will impact sales and marketing efficiency for years to come e.g.
- When should you convert a Lead to a Contact?
- How are Lead Sources and Campaigns used for closed loop tracking?
- How do you keep track of prospects that you want marketing to nurture?
Salesforce.com Data Cleansing
With the need to respond to prospect interest in near real-time and the use of lead nurturing/lead scoring mechanisms it is vital that the database is kept clean.
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